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Mark's Blog

From November - Just wanted to say THANKS for being an optician.

After watching CBS 60 minutes and other follow-up videos it makes me wonder what they were thinking. For example, why would we all work so hard to understand and keep current in the ways to assist with the selection and use of modern frame and lens technologies best, to fit eyewear properly and then adjust the frame, if eyewear were as simple as portrayed. If that were the case, your could buy eyewear off the shelf and get advice which lens brand was best from consumer review sites. Not so, what does get reviewed is the service that we provide.

This is all regardless of who makes the frame. We've been caught up in someone else's fight.

For consumers out there reading this - ever have a pair of glasses that just didn't work? Was uncomfortable or didn't see well? Your fall back is the education and troubleshooting abilities of the office in which they were purchased.

That however means that the responsibility for great eyewear is ours. So, that's why a thanks are in order to all that keep current, read our magazines and spend time here in the Handbook learning.

So, thanks again for being an optician and taking your responsibilities so seriously.

Mark

 

 

 

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ARCHIVED EDITIONS

We're completing an archive of previous editions that will be available soon, please check back for availability.

Anti-reflective lenses usually have three or more thin layers of ceramic or metal oxide on each side of the lens. By varying the refractive index of each layer, reflections from one layer can be made to interact with reflections from the next layer. Read more...
To measure tilt and wrap the easy way i.e., before you can afford a digital measuring system, practice this method with a colleague in your office. This method gives you tilt and wrap values for single vision and progressives and is done when measuring fitting or segment height. Read more...
If we were to read in a history text that the first cars were invented without tires, and that early drivers chugged along on the rims, we would probably scoff in disbelief. Read more...

NEW THIS EDITION VI EDITION | MMXII

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OPTIMIZATION PYRAMID

FITTING AND ORDERING CUSTOMIZED FREEFORM SINGLE VISION LENSES

By Jerry Thornhill, Shamir Optical

Freeform Single Vision lenses redesign the back surface to create either an atoric back or a fully optimized back that enhances the optical and cosmetic properties of the lens.
FITTING: Both a monocular PD and fitting height should be taken for optimized single vision lenses.

Read more...

PRESCRIPTIONS

HANDLE WITH CARE: TIPS FOR PREPARATION OF HIGH POWER PRESCRIPTIONS

By Johnna Dukes, ABOC, FNAO, Optique, Spirit Lake, Iowa

Quick, what comes to your mind when the patient in front of you hands you this prescription, -13.00D sph O.U.
For a lot of Opticians, the first thought is one of fear, which is understandable since there are so many factors that must go into the equation for building the perfect pair of eyewear for this patient.

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REVIEW OF OPTOMETRIC BUSINESS

For Owners and Business Managers

Are you an owner or business manager? Then visit Review of Optometric Business for the tools to understand the metrics of an optical office, daily activities that affect the bottom line and read contemporary advice from your peers.

We've borrowed a number of articles from reviewob.com because we thought that they added another perspective to the Handbook's articles. At the end of the article you'll find a link back to reviewob.com. I encourage you to register and use these two sites to augment education for opticians and staff as well as owners and managers.

Mark

OPTICIANRY UPDATE

 


MINI SUMMIT WEBINARS PLANNED FOR OPTICIANS Edit

In order to give all opticians a voice in the goals, objectives and actions being implemented following last year's Opticianry Summit, the Opticianry Summit Leadership Team has announced a mini summit webinar scheduled for May.

 

Read more...

GEEK-CHIC WAS LAST WEEK

Courtesy Victory Optical, Bill Marfuggi   Read more...